Madison
Steffensen
Work
About
Contact
Hey, I'm Madison :)
I make creative production work better.
I'm a production designer who likes figuring out why a process is slow, repetitive, or harder than it needs to be— and then fixing it.
Creative Production
Workflow Systems
Adobe Automation
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Stampin' Up!
Turning a 15–20 hour publishing process into a sub-1-hour production system
A recurring product publication that evolved from a manually built flyer into an automated, multi-market production system.
<1 hr
Production time
32
Files per release
8
Markets
View Case Study
Stampin' Up!
Cutting product-image production time by 95% with Adobe automation.
I built a collection of category-specific InDesign tools that automated repetitive production tasks while accommodating the different layouts and requirements of each product type.
95%
Less production time
82
Products tested
9
Product categories
View Case Study
